Website information and tracking
Updated October 26, 2026. This section describes our website’s collection and use of information and updates the website-tracking disclosures below. It does not change our text-message consent commitments or any separate notice governing health records.
When you send an inquiry, we receive the contact details and message you provide. Please limit your message to what is needed for us to respond. Website servers and embedded services also receive technical information such as your IP address, browser and device information, page URL, referring page, and time of access. Cookies and similar identifiers can distinguish a browser and associate visits and interactions; this information is not necessarily anonymous.
- Google Analytics: website activity and measurement, including pages viewed, navigation, device/browser information, cookie or client identifiers, and configured interaction or form events. A form event can describe the form and submission without containing the message entered in it. Google receives connection information when its services are requested.
- Google Tag Manager: manages the loading of measurement and other website tags; the tags it loads determine the information sent to each provider.
- Google Ads: advertising and conversion measurement using page and interaction information, cookies or similar identifiers, and advertising click identifiers when present.
- Meta Pixel: page and interaction information and browser identifiers used for advertising measurement and, depending on advertising settings, audience-related features. Meta may associate this activity with its own account information.
- LeadConnector / HighLevel: embedded scheduling, communication, and attribution services. Information entered in its booking or contact tools is processed by that service to handle the request.
We use website information to respond to requests, operate and protect the website, understand how visitors find and use it, and measure the effectiveness of our communications and advertising. Information is processed by the hosting, communications, measurement, and other providers described here as needed for those functions. Embedded services also have their own privacy terms.
Health-related inquiries
A general question is not automatically protected health information. However, information that identifies someone and concerns their health, requested care, appointments, treatment, or payment for care can be sensitive health information and may be protected by HIPAA or other laws. That can include information submitted before a person becomes a patient. Please do not send medical records, insurance identifiers, Social Security numbers, or detailed health histories through an ordinary website message. Contact our office for the appropriate way to provide sensitive information. This policy and ordinary cookie choices do not replace any authorization required for a use or disclosure of health information.
Privacy choices and requests
You can block or delete cookies through your browser settings. Some embedded features may not work as intended when blocked. Cookie controls do not necessarily stop all network requests or information you choose to submit. You can also use Google’s Analytics opt-out browser add-on for supported browsers and Google’s advertising controls. These provider controls have their own scope and do not replace rights available under applicable law.
Depending on where you live and which privacy laws apply to our business and the information involved, you may have rights to access, correct, delete, or obtain a copy of personal information, or to opt out of sale, sharing, or targeted advertising. Advertising-related disclosures can fall within legal definitions of “sale” or “sharing” even where no money is exchanged. To make a privacy request or ask about these practices, use the contact information on our website. Please identify this website and the nature of your request without including sensitive records. We may need information to verify and respond to a request; legal exceptions can apply.
Retention and changes
The period information is needed depends on its purpose: responding to an inquiry, providing a requested service, maintaining required business or clinical records, respecting communication choices, security, or resolving a dispute. Provider-held website data is also subject to the applicable service settings and terms. You may contact us about retention or deletion of information relating to you. Updates to this website notice will be posted here with a revised date.
Information Collection and Use
Last update: June 2026
IMPORTANT NOTICE REGARDING TEXT MESSAGING
Circle Chiropractic, a registered trade name of Duke Chiropractic, Inc (“we,” “us,” or “our”) DOES NOT share customer opt-in information, including phone numbers and consent records, with any affiliates or third parties for marketing, promotional, or any other purposes unrelated to providing our direct services. All text messaging originator opt-in data is kept strictly confidential.
1. Information We Collect
We collect the following types of information:
Personal Information:
- Name, email address, phone number, physical address
• Payment information when you make a purchase or request a quote
• Opt-in records and timestamps for all communication channels (SMS, email, etc.)
Technical and Usage Information:
- IP address, browser type, device information
• Website usage patterns and analytics
• Cookies and similar technologies
Customer Communication:
- Records of inquiries and service requests
• Appointment details and preferences
• Service history and feedback
2. How We Use Your Information
We use collected data for:
- Providing and improving our services
• Processing transactions and payments
• Communicating with you about your inquiries, appointments, and promotions
• Enhancing website functionality and user experience
• Ensuring security and fraud prevention
• Maintaining records of your communication preferences and consent
3. SMS Messaging & Compliance
Text Message Program Terms & Conditions
By opting into our SMS messaging services, you agree to receive text messages related to our services, including appointment reminders, customer support, and important updates.
Opt-In & Consent:
- You will only receive messages if you have explicitly opted in
• We maintain timestamped records of all opt-in actions
• We comply with the Telephone Consumer Protection Act (TCPA) and all applicable laws
Opt-Out Instructions:
- You can cancel SMS notifications at any time by replying “STOP”
• You will receive a final confirmation message, and no further messages will be sent unless you re-opt in
• All opt-out requests are processed immediately.
Message Frequency & Content:
- Message frequency varies based on your interactions with our business
• Messages will be directly related to the services you have requested
• We do not send promotional content without specific consent
Help & Support:
- Reply “HELP” for assistance or contact us at our office using the contact information on this website
• Customer support is available during regular business hours
Carrier Information:
- Standard message and data rates may apply
• Carriers are not liable for delayed or undelivered messages
• Supported carriers include AT&T, Verizon, T-Mobile, Sprint, and most regional carriers
SMS Data Protection Statement
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
We implement strict data protection measures to safeguard your SMS opt-in information and consent records.
4. Information Sharing & Disclosure
We do not sell, rent, or trade personal information. We may share information with:
Service Providers:
- Third-party vendors who assist in our operations (e.g., payment processing, appointment scheduling)
• SMS aggregators and providers solely for the purpose of delivering messages you’ve consented to receive
• All service providers are contractually obligated to maintain confidentiality and security
Legal Compliance:
- If required by law, legal process, or to protect our rights
• In response to valid law enforcement requests or court orders
Business Transfers:
- In case of mergers, acquisitions, or sale of assets
• In such cases, your data remains protected under the terms of this policy
All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.
5. Data Security
We implement and maintain reasonable security measures to protect your personal information:
- Encryption of sensitive data in transit and at rest
• Secure access controls and authentication mechanisms
• Regular security assessments and updates
• Employee training on data protection
• Breach notification protocols in accordance with applicable laws
• Secure backup systems and disaster recovery procedures
Despite these measures, no method of transmission over the Internet or electronic storage is 100% secure. We strive to use commercially acceptable means to protect your personal information but cannot guarantee absolute security.
6. Cookies & Tracking Technologies
We use cookies and similar technologies to:
- Analyze site traffic and user behavior
• Remember your preferences
• Improve website functionality and user experience
• Measure the effectiveness of our services
You may control cookies through your browser settings. Disabling cookies may limit your ability to use certain features of our website.
7. Your Rights & Choices
You have the right to:
- Access, update, or delete your personal information
• Opt-out of marketing emails by clicking “unsubscribe” in our emails
• Opt-out of SMS messages by replying “STOP”
• Request information on how we process your data
• Withdraw consent at any time for future communications
• Lodge a complaint with a supervisory authority if you believe your rights have been violated
To exercise these rights, please contact us using the information in Section 10.
8. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies. This privacy policy applies only to information collected by Circle Chiropractic.
9. Changes to This Privacy Policy
We may update this policy periodically. The latest version will always be available on our website with the effective date. For significant changes, we will notify you by email or through a notice on our website.
Contact Us
If you have any questions about this Privacy Policy, please contact us:
Circle Chiropractic
3123 Southgate Circle
Sarasota, FL 34239